Those of us who are parents find the experience the most rewarding of anything in our lives, however, those rewards are very rarely in monetary terms. Just reading recently the average parent will spend on just one child between the ages of birth and 18 years of age almost £300,000. And that’s just one child! We parents spend more of goods and services than anyone else; we use insurance, healthcare plans, education, hospitals – and that’s just the essentials of life. So, how do parents keep up with all of this and yet manage to save and build up a healthy nest egg of their own?
One word – investment. And wise investment at that. Just take a look at the worlds 3rd richest man, Warren Buffet. This is a man who did not start out with oil wells or a sharp business brain, he just went in for collecting share certificates. The 76-year-old made his money through identifying companies that he believed were worth more than their market value, investing in them and holding that investment for the long-term. And it’s certainly paid off. It sounds remarkably simple, yes, but given the ups and downs of the stock market, it takes a high level of discipline, nerve and conviction in your decisions.
The basic premise of Buffett’s investing style is buying something for less than it’s actually worth. This sounds simple enough, but unearthing these stocks and prove difficult and it’s easy to mistake a company that is unloved by the market because nobody has spotted its opportunity with one that is simply a dog. Here are his golden rules:
‘Rule No.1: Never lose money.
Rule No.2: Never forget rule No.1.
Arm yourself with as much information as possible, a good Broker with an established reputation and don’t go in deeper than you can swim.

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