Okay, so you might be thinking ‘haven’t we heard enough about these places?’ and fair enough, services offering these types of loans do seem to be popping up all over the place now but, as with everything in business, there is a huge difference between those which are of the fly-by-night variety and those which actually do provide a real and legitimate service to the community. And just how do you differentiate…? I tend to look for certain aspects with the main focus on looking to see if the company follows a set code of practice and code of ethics. A record of established service; yes, testimonials also help; how long has the company been trading and also just doing some general homework on the company’s background.
Following this little set of rules usually arms you with enough information to make an informed decision about whether or not to proceed with doing business with them.
However, let’s take a look at a particular company offering Pay Day Loans right now. It really pays to do this (if you will mind the pun); one tends to read about the bad apples and hear only the horror stories surrounding the practices in this industry, one thing that needs focusing on is a company that plays by the rules and offers a genuine service to it’s valued customers.
PayDay One distinguish themselves from many of their lesser competitors in what has become an alternative consumer credit market. Basically, the Pay Day loan offers an individual an option that the banks do not; a short term loan based on a term of days/weeks rather than months/years. As yet the banks refuse to offer such a service to the population, for various reasons, but – call me cynical if you like – I find it rather contradictory in that the banks will offer the funding and banking to the PDL companies themselves whereas they refuse the basic service to the loan customers. But that’s banks for you anyway…
The benefits you expect…
The customer approaching Payday One can be assured that they are no flighty offshore organisation; this company is based and licensed in the United States with branches covering thirty-three of the United States which gives them a higher profile and thus greater establishment than their competitors. Their service ethic is customer-oriented, customer friendly and sympathetic.
The service you deserve…
The company prides itself on their philosophy that each branch is not so much a company, but rather a team. As a customer you are also regarded as the employer; they fail themselves if they fail you. They also recognise that many people seek their service to address a difficult period in their life and act to afford each individual respect and confidentiality. In achieving this customers are encouraged to take advantage of using their online application process; they offer the confidentiality of not having to sit opposite a face in a suit and suffer any embarrassment; nor the need to fax endless forms and a very fast 24 hour turnaround for payment of your funds.


Now for the BIG questions – how much, for how long and what about interest rates?…
Well, this is what it all leads up to in the end. Of course the figures have to be the number one concern, but you will find that PayDay One manage to keep those figures down well enough to make them not so much of a concern to you. Consider this; the average complaint about the payday loan industry naturally is the amount of interest charged by other companies and you have to be honest and agree that this is what puts the industry in a bad light from time to time. However, PayDay One offer the lowest guaranteed interest rates on their State Licensed Cash Advances; this is what places them at the top of the tree in this industry.
On average a basic payday loan with other companies will go like this…
* you borrow $200 over 14 days; you pay back anything between $250-$290. Unbelievable eh?
* the longer the term over the four weeks the higher the rate you pay.
But with PayDay One…
* you are guaranteed the lowest interest rates (per your State according to the APR)
* example for California clients: borrow $200 over 14 days; pay back $235. Same rate applies to terms 10/21/31 days.
Do some checking around just as I have done and you will find that the company stands by it’s claims of offering the lowest rates around. Whereby they do have one thing in common with their competitors in that they offer the same product – a cash loan – the difference with PayDay One is that you also get real customer service added in…at no extra charge.
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Well, that’s what women in Australia are doing right now – or will be doing in a few months time anyway. Back in 2004 the Liberal Govt decided that the birthrate was too low to sustain a working population in 30 years time (I am not too sure about that one; Australia seems to have plenty of kids to me).