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Hopefully now you will have zipped on over to PPP and signed up to start earning some money from your blog so I thought I’d concentrate on a few little points that will make a huge difference both to your earning potential and the quality of your articles – both paid and your own. Nothing groundbreaking – but as I said – they will make all the difference.

Spelling/Grammar…

I just had to start with this, the reason? I just deplore bad spelling and poor grammar. I have looked at some great looking blogs but when I’ve started to read the articles felt really disappointed.  If you are going to blog in english then use correct english! okay, if your grammar is not quite up to scratch then you will not be an isolated case, but please get the spelling correct. There’s nothing worse than badly spelt words that are easily found in the dictionary. Bear in mind that many advertisers will refuse to pay for spelling/grammar mistakes now; also, your readership will suffer – no-one wants to read poorly written articles. It gives the impression that you really do not care about what you are doing.

Research…

When you are writing a sponsored post about a particular item/service put some effort into doing a little research before you write. You want your readers to believe what they are reading and more importantly you need to show the people paying you that you at least know what you are talking about. If you have accepted an assignment to write about an item/service  that is a little out of your field of knowledge then do some googling and don’t try to say too much otherwise you will just be talking drivel. Having said that, I have at times myself written some rather creative drivel – it’s all down to developing your style.

Be creative!…

Those words speak for themselves. We all have some imagination and there are many ways in which you can say the one thing, but mind you do not repeat yourself over and over. I recently read an obviously sponsored post on a well ranking blog and in just one paragraph the writer said ‘you must visit this site’…’you really must visit this site’…’so why don’t you visit this site?’ . Get the idea ? once was enough. Another tip when writing a paid post is to heed the advertiser’s requirements…do they want a positive or neutral opinion, or are they giving you full rein to say whatever you like? Remember, do not be too negative (unless the advertiser asks for such, but it is very rare) and whilst promoting their product or service don’t write in a style that screams I am being PAID to write this!!  As I said write creatively in the style you would use as if you were writing one of your own articles – make it all blend in and look as natural as possible.

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